Archive for November, 2010


Recession may not be bad for companies

Recession periods (periods of general economic decline) could be used to create higher profiles

for their branding for homegrown companies and non-profit organizations, said Singapore

 Prestige Brand Award (SPBA)’s chairman, Mr Chan Chong Beng. He says that it would be ill-advised to decrease spending by cutting down on efforts to improve

on branding. This was because during […]

Business Talk in Singapore, Recession